Haagen Dazs
Haagen Dazs Commercial Building.
Arkular was appointed to design, construct and deliver the innovative pop-up ice cream experience space called House of Häagen-Dazs®, which opened to the public in Federation Square Melbourne and The Rocks Sydney.
Insights
from the
architect.
The Design
This modular design features leafy vegetation, hanging plants, plywood custom seating booths, and Weathertex external cladding to align with Arkular’s core sustainability value and clearly display the Haagen Dazs brand.
Arkular continues to buck the trend of the perception, look and feel of prefabricated transportable houses. Our collaboration further exemplifies the niche market of our highly detailed, architectural-designed prefabricated buildings.
The design tells a ‘Melbourne’ story by creating a local experience: the interiors are sleek and unpretentious, using carbon-neutral and sustainable products, with the only Haagen-Dazs branded pink splashed on the space’s three booths.
Photographer: Tom Ross
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